Google TV Platform: Organizes a vast selection of movies, shows, and games from your apps and subscriptions in one place, with personalized recommendations. HEXA Chroma Drive & 4K Colour Engine: These picture technologies work together to produce authentic and accurate colors, delivering a vivid and immersive viewing experience as intended by creators. HDR Bright Panel: Optimizes the display's brightness and contrast, ensuring clear and vibrant images even in well-lit rooms. Built-in Chromecast & Google Assistant: Easily cast entertainment from your phone, tablet, or laptop to the TV and use voice commands for control and information.

Signature Sound by will.i.am: The sound is professionally refined by artist will.i.am for balanced, dynamic, and vibrant sound. AI Sound & AI Calibration: AI analyzes the audio genre or environment to automatically adjust the sound for optimal performance. AI Lighting: Multi-color LED lighting effects that sync with the music's genre and can be customized via the LG XBOOM App. Dynamic Sound: Testers note it provides "full sound with decent bass, good detail and impressive separation" for a portable speaker. Unique Operation Sounds: Every operation sound (powering on/off, Bluetooth connection, volume adjust) was crafted by will.i.am.

HDR10 Pro & HLG: Supports multiple HDR formats for enhanced brightness and contrast. 4K Super Upscaling: Enhances the resolution of non-4K content to near-4K quality using the AI processor. FILMMAKER MODE™: Preserves the original aspect ratios, colors, and frame rates to deliver the director's vision. α7 AI Sound Pro: Provides immersive virtual 9.1.2 channel surround sound up-mixing. Gaming Features: Includes Game Optimizer (Dashboard), ALLM (Auto Low Latency Mode), HGiG mode, and VRR support. AI Magic Remote: The included remote control features point-and-click functionality, scroll wheel, and voice command support. Smart Integration: Works with Apple AirPlay 2, Apple HomeKit, Google Home, Google Cast, and includes AI features like Voice ID and an AI Chatbot.

Powerful Party Sound: 3500W output delivers loud, room-filling audio. Deep Bass Performance: Dual woofers provide strong, impactful bass. Sound Customization: DJ, vocal, and key control effects enhance the listening experience. Karaoke Ready: Dual mic inputs with echo and voice control for singing sessions. Party Lighting: Multi-color lighting synced to the music. Wireless Party Link: Connect multiple LG speakers for bigger sound.

Stunning 4K Visuals: The 4K UHD resolution combined with HDR10+ and the HVA panel ensures sharp details and vibrant colors. Smart Functionality: Powered by Google TV, it offers a seamless, personalized, and content-rich experience. Premium Design: The metallic bezel-less design offers a sleek, modern, and high-end aesthetic. Enhanced Performance: The AiPQ processor and gaming features like VRR make it a great option for both movies and gaming.